TOTTENHAM PAVILION

 Tottenham Pavilion was a co-design placemaking project, originally conceived by James West and Carolina Khouri – a Lebanese-Polish visual artists based in North London. Based in Harringay Warehouse District, a former industrial site in South Tottenham that has, over the past 20 years, been converted into live and work spaces by artists, makers, performers and alternative community advocates.  The aim …

PLACEMAKING CONSULTATION

 In 2021, the landlord of ‘Spaces for Creatives’, spoke to West Creative about a localised placemaking consultation. Provewell Ltd own a number of former industrial warehouse units that have been converted into a hybrid of Warehouse Living over the past 20 years. Known locally as Harringay Warehouse District, this concentration of warehouse units provide live / work accommodation for c.800 …

BPIF TRAINING

 In 2020, the UK’s largest provider of Manufacturing & Print Industry Apprenticeships got in touch to discuss how to build their digital profile. BPIF Training is part of the British Printing Industry Federation and had for a long time rolled on the profile of attracting members from the federation. As their reputation and rostra of qualifications grew, the new challenge …

MUSIC & LYRICS

 Unique amongst touring companies, Music & Lyrics Ltd. produces musicals as a consortium of the UK’s largest and most successful no.1 presenting venues. Each member sharing the risks and reaping the rewards of bringing award-wining, major musical productions to large and enthusiastic audiences. With a stellar roster of shows under their belt, the consortium approached West Creative with a double …

SMART SCHOOL SERVICES

 In 2020, Gary Hipple, Head of School Support Services for Wandsworth Council, got in touch. Gary was keen to explore how we could help improve the sales performance of his department. Several council departments across the country are increasingly looking at how to improve revenue generation of traded services. This requires a refinement of the proposition and much more focused …

WANDSWORTH MUSIC

  Wandsworth Music started life as a council based service, becoming an indepently registered charity in 2019. West Creative played a pivotal role helping the organisation sure up its profile and presence to be able to operate with confidence outside of the council’s operations. Dan White, CEO of Wandsworth Music, approached West Creative in advance of the transition. The breadth of …

SCHOOLS LIBRARY SERVICE UK

 It’s a thrill when we find a client collaborative enough to be flipped upside-down, turned inside-out and presented back with a new brand. In this instance, we discovered librarians could be the ideal flexible friends.  SLS UK is a collective of Schools Library Services covering the length and breadth of the UK. This commission originated from a London based partnership, …

LONDON LEARNING CONSORTIUM

 In 2019 Stephen Jeffery, Chief Executive of London Learning Consortium, got in touch after receiving a recommendation from an industry peer. Recognising the growth of his organisation and the varied focus they had on marketing, he was keen to assess whether investing in a marketing strategy was a worthwhile activity. Very budget conscious, knowing there would be a return on investment …

BUSINESS ADVICE, WEBINARS & COACHING

Business Advice  People are the biggest asset of an organisation. They are the physical manifestation of the brand, they influence the customer experience and they can make or break growth ambitions. Yet unlocking this potential to its fullest sometimes requires more than good day-to-day management. Spotting the symptoms is one thing, letting someone come in and work directly with your team …

MARKETING TO 50+ WOMEN

 In 2018, West Creative won a partnership bid funded by the European Union’s Erasmus+ programme. Working with 200 women across four European cities, the project aimed to address a gap in enterprise advice for women aged over 50 years old. Focusing in on resilience, enterprise knowledge and social media skills – the project needed an authentic and relevant voice with …